👋 Hey everyone, I’m Sercan, Interface & Interaction Maker here at Sociality.io. Some folks call it frontend, but around here, I like to think of myself as the bridge between pixels and purpose. If it moves, clicks, or slides smoothly on your screen, I probably had something to do with it 😄 You know that August mood, half the city’s on vacation, but your Figma files are still wide awake? That was us: part sandals, part sprints, still shipping.

So here’s Beyond Beta: August 2025, let’s dive into the updates!

🎬 Total view counts for Instagram Reels in Analytics

What’s the value?
Combines organic + paid views
Delivers more accurate reporting
Helps you see full content impact

In Analytics, Instagram Reels are now reported with total views instead of just organic. That means you’ll see the combined reach of both organic and paid views, giving you a truer picture of how your Reels perform overall. No more splitting hairs between paid and organic: just one clear, complete number to measure impact.

👁️ Facebook “Views” metric coming soon

What’s the value?
Matches Meta’s latest measurement shift
Keeps reports accurate and up to date
Makes cross-platform analysis easier

Meta has replaced Impressions with Views, and this change now extends to Facebook as well. We’ve started rolling out the updated metric, and you’ll soon see it reflected in your reports, ensuring your data stays consistent with Meta’s latest reporting standards.

⏱️ Track open-to-close in Engage exports

What’s the value?
Tracks first view to resolution
Speeds up performance reviews
Surfaces response time patterns

You’ll now find Read by and Read at fields in Team Performance exports under the Engage module. This gives you clearer visibility into when each conversation was first opened and offering a more accurate view of how quickly your team responds and closes interactions.

💯 Compare Club and their Sociality.io experience

This month, we had the pleasure of chatting with Gary and Phoebe from Compare Club, Australia’s most trusted financial comparison service with over 500 employees and 1M+ customers annually. Their 30-person marketing team works closely with product, content, PR, and member experience and Sociality.io plays a central role in their social media engine.

Key lessons from their journey

🛠️ An easy switch, zero friction: Phoebe called it “one of the smoothest transitions we’ve ever had with a third-party tool.” No steep learning curve, just plug-in and go.

📊 Stats that are ready when they are: Monthly reporting is now fast and digestible, even for non-numbers people. Data’s pulled in minutes, not hours.

🧾 Updates that don’t get lost: They rely on our newsletters and Beyond Beta updates to adopt new features instantly. No hidden tools, no guessing games.

Thanks again to Gary and Phoebe for sharing your story, we’re proud to support their mission 🫶🏻

🧩 See how Compare Club makes it work with our platform.

• General and mobile improvements: The kind that quietly keep everything running as it should.
• Instagram DMs ghosted? Not anymore: Some accounts weren’t seeing their DMs due to a hiccup in how we handled platform data. We fixed the issue, and your inbox feels whole again.
• Collaborators can’t sneak past approvals now: When collaborators edited scheduled posts, those changes were skipping the approval queue. We closed that loophole, edits now follow the proper review flow.
• Links that actually link in Team Performance exports: The “Conversation link” field was displaying incorrect data. It now shows the correct URLs, making exports more reliable for tracking and follow-up.
• Instagram media size errors resolved: Some supported image dimensions were incorrectly flagged during publishing. We’ve updated our validation to match Instagram’s current requirements.
• Message counts now reflect reality in Message Stream: Deselecting “Include deleted and hidden conversations” was causing an unexpected drop in message count. The filter was targeting the wrong data but it’s now corrected and live.

We know it’s often the small fixes that make the biggest difference. Thanks for sticking with us through the quiet, productive corners of August 🙏 As always, we’re just one message away whether it’s feedback, feature ideas, or a quick hello. Reach us anytime at support@sociality.io 📬

👋 Hey everyone, Oktay here, Infrastructure & Logic Maker (yes, backend wizardry is a real thing).

While I usually hang out in the world of servers, scripts, and systems that never sleep, this month I’ve stepped out of the matrix to bring you Beyond Beta: July 2025 at Sociality.io. Because the work we’ve done is all about making your day-to-day in social media management smoother, smarter, and honestly, a little more fun. Whether you’re building out reports, spying (professionally, of course) on competitors, or navigating a sea of messages; we’ve got something new for you.

Here’s what’s fresh:

• TikTok Favorites are in and they matter 🔖
• Reels views now competitive intel 🎥
• Message stream handles the chaos 🦦
• Tribal Worldwide and their Sociality.io experience 🫶🏻

🔖 TikTok Favorites are in and they matter

What’s the value?
Surface content that drives personal saves
Map emotional impact beyond likes
Optimize for TikTok’s “save to discover” behavior

TikTok is a game of nuance and “favorites” are a signal goldmine. They show you which videos hit deep enough to earn a save, not just a scroll-by. Now available in the Analytics module, TikTok Favorites give you a window into what your audience wants to revisit, learn from, or share later. It’s insight into emotional stickiness and a secret weapon for boosting evergreen visibility on the FYP.

🎥 Reels views now competitive intel

What’s the value?
See what actually earns eyeballs
Decode content-to-views efficiency
Discover viral velocity in your niche

Not all Reels are created equal: Some pull views like a magnet, others flop with flair. With Reels view counts now visible in your Competitors module, you can go beyond surface-level snooping. Who’s growing reach fast? Who’s all style, no substance? These insights let you fine-tune your strategy and spot trends before they peak.

🦦 Message stream handles the chaos

What’s the value?
Preserve clarity in chaotic inboxes
Avoid false “no response” flags
Reduce tagging blind spots in analytics

Your inbox isn’t just full, it’s a jungle. Voice messages, story mentions, photo drops, media shares… not every message shows up with clean text. Now, our AI treats these message types as neutral (instead of leaving them blank), so your stream stays accurate and your metrics stay complete. Plus, with new visual cues for things like “mentioned you in their story” or “sent a voice message,” even the trickiest content is now easier to review and moderate at scale.

🫶🏻 Tribal Worldwide and their Sociality.io experience

This month’s spotlight shines on Tribal Worldwide, where Tuğba Bilgiç and her social team are crafting high-impact campaigns for some of Türkiye’s biggest brands. We had the chance to chat with them about how Sociality.io fits into their daily workflows and let’s just say: we were grinning from ear to ear. Their feedback was not only encouraging but gave us real insight into what matters most for busy, high-performing agencies.

• 🗂️ Performance insights that power quick pivots: With fast, structured reporting in hand, the team can adapt strategies mid-campaign, turning data into action without delay.
• 📆 Reporting that bends to their workflow: Custom date ranges make client reporting smooth and tailored, no matter the schedule or campaign timeline.
• 🚨 Moderation that scales with the moment: During busy campaign periods, real-time inbox tools help the team stay on top of mentions, messages, and fast-moving conversations.

From daily moderation to data storytelling, we’re proud to be in the toolkit of a team that blends creative brilliance with analytical sharpness. Thank you to Tuğba and everyone at Tribal Worldwide for sharing your process and trusting us with it.

👉 Discover more about their journey.

• General and mobile improvements: Smoother performance across the platform and better mobile stability.
• Hide/unhide issue on IG comments resolved: Fixed a glitch where hidden Instagram comments still appeared visible due to inconsistent platform responses. Now, the hide status reflects accurately every time.
• Improved keyword matching in Listen: Fixed an issue where some mentions were missed due to encoding mismatches with special characters. Keyword tracking is now more reliable and complete.
• Resolved missing Reels view data in Analytics: Addressed an issue where Reels view counts were incorrectly showing as zero due to inconsistent platform data. Historical data has been updated and verified.
• Updated user invitation emails: Refreshed the content and structure of invitation emails for both new and existing users. The experience is now clearer, with tailored guidance and cleaner formatting.
• Fixed total message count in message stream: Resolved an issue where the total number of messages wasn’t updating after filters were applied. Counts now reflect filtered results accurately.

We’re always up for a good chat whether it’s feedback, feature requests, or just a hello. Reach us anytime at support@sociality.io 👋

👋 Hey everyone, Micaela here!

I’m the Design & Flow Maker at Sociality.io, where I focus on how everything comes together: visually, functionally, and experientially. Beyond Beta June 2025 is all about clarity and flow, or as I like to think of it, fine-tuning the rhythm so your day clicks just right. We’ve redesigned how messages are organized and acted on in the Engage, added more nuance to AI tagging, and expanded our listening reach.

Let’s take a closer look at what’s new 👇

• Smarter conversations with AI-powered message tagging 🤖
• Message-level insights in team performance reports 🧩
• New campaign interaction tables in Analytics 📊
• Firewater and their Sociality.io experience 🔥

💬 Message stream is faster, smarter and cleaner

What’s the value?
Better experience, faster actions
Smarter tagging with keyboard shortcuts
Add notes and customer context with ease

Previously known as Bulk Actions, the redesigned “Message stream” brings a faster, more focused experience. With improved performance, everything loads quicker and scrolls smoother ⚡ Tagging is now keyboard-friendly, and you can also add internal notes to share context with teammates or capture details about the customer. New options like “Review all messages from this user” and “See all comments on this post” make it easier to see the full picture 🔎

🏷️ Say hello to the “Filler” tag

What’s the value?
Cut through the noise in your inbox
Focus on messages that matter
Cleaner data for better insights

Our AI feature set just got a bit sharper with the addition of a new Filler tag in both the Engage and Listen modules. It automatically flags short, non-informative messages like “hello,” “good morning,” “yes!” or quick emoji reactions 👋, the kind that are friendly but don’t add much value to analysis or tracking. Already tagged with the power of AI, you can cut through the noise and focus where it really matters 🔇

🌏 Listen module now speaks Indonesian

What’s the value?
Monitor conversations in Indonesian
Capture insights from local sources
Support your growth in Southeast Asia

Whether you’re already engaging audiences in Indonesia or planning to expand into the region, we have good news for you. You can now track conversations and mentions in Indonesian through the Listen module 🎧 From trending topics to real customer feedback, this update helps you monitor local sources with clarity and cultural relevance. It’s a powerful step toward building more localized strategies and uncovering regional insights. And staying connected to one of Southeast Asia’s most dynamic markets is crucial! 🌏

🌱 Comfort Zone and their Sociality.io experience

We spoke with Manuel Malavenda, digital strategist at Comfort Zone: a skincare brand where science, sustainability, and smart strategy go hand in hand. From growing their own ingredients to leading innovation in beauty, their regenerative mission is powered by a clear, data-driven digital approach.

Here’s how Sociality.io supports their work:

• 📊 Performance insights that drive strategy: With Sociality.io’s Analytics module, reporting is no longer a manual grind. What once took hours is now done in minutes—freeing the team to focus on campaign strategy, not spreadsheets.
• 💬 Faster, more structured community management: The team now tracks response times, refines messaging, and communicates results more effectively to stakeholders, all thanks to real-time visibility and engagement data.
• 🧠 Simplicity meets depth: From onboarding to daily use, Manuel highlights Sociality.io’s intuitive interface and flexible reporting tools. This is a key to staying efficient while managing multiple markets and local teams.

A huge thanks to Manuel and the Comfort Zone team for sharing their story! We’re proud to support a brand redefining skincare through sustainability and innovation 🌍

👉 Discover more about their journey.

• General: System-wide and mobile improvements have been implemented for a smoother, more reliable experience.
• Engage: Fixed errors related to archiving and marking conversations as starred.
• Analytics: Corrected a metric name in the “Company size” field in LinkedIn reports.
• Listen: Resolved an issue where “Go to URL” links in mentions were not functioning correctly.
• Engage: Username-based search is now working as expected.
• Analytics: Fixed an issue where Reels views were showing as zero in XLS/CSV exports.

If you have questions, feedback, or just want to say hi, we’re always just a message away at support@sociality.io 👋

👋 Hey everyone, Firat here!

I’m part of the crew keeping things running smoothly at Sociality.io, helping turn ideas into features and fine-tuning the way we work behind the scenes. These monthly roundups mean a lot to us—so I’m excited to share the Beyond Beta May 2025 edition with you.

In May, we’ve rolled out a few thoughtful improvements to make your day-to-day experience better. And quietly in the background, we’ve started weaving in a bit of AI — not the loud kind, but the kind that just works when you need it.

Here is a quick peek at what’s new this month… then click ahead for the juicy bits:

• Smarter conversations with AI-powered message tagging 🤖
• Message-level insights in team performance reports 🧩
• New campaign interaction tables in Analytics 📊
• Firewater and their Sociality.io experience 🔥

🤖 Engage smarter with Sociality AI

What’s the value?
Less manual effort with more clarity
Your lead always guides AI
Make everyday tasks smoother

Our Engage module just got a serious upgrade. Now, every message in your conversations is automatically analyzed and tagged by our AI — saving your team valuable time and ensuring consistent categorization across interactions. Even better, each AI-generated tag includes a detailed activity log, giving you the context behind every decision. This means you can better understand how your conversations are being labeled, update your tags and descriptions for improved accuracy, and maintain a more structured tagging system across your team.

🧩 Turning AI tagging into team insights

What’s the value?
Understand what your team deals with daily
Spot trends across platforms and campaigns
Take actions backed by tag insights

Following our recent update where AI tags every message in your inbox, we’ve now extended that capability into your team performance reports as well. Specifically, you can now view message-level tagging breakdowns—not just totals—making it easier to track tag frequency, distribution across pages, and how your team handles different message types. Whether you’re analyzing sentiment or campaign-specific tags, this new view allows you to zoom in further and take meaningful action.

📊 Measure your campaign’s true impact

What’s the value?
Know which campaigns hit the mark
Understand which actions your audience takes
Fuel content planning with facts

Last month, we introduced campaign-level post tagging and insights in the Analytics module. Now, to build on that, we’ve expanded your visibility with a new interactions table. With this update, you can track how each campaign performs across likes, comments, shares, and more—alongside the number of posts and total interactions. In short, everything you need to evaluate campaign impact is now in one place.

🔥 Firewater and their Sociality.io experience

We had the pleasure of speaking with Mark Stecker, Co-Founder of Firewater, about their dynamic digital journey and how Sociality.io fits into their workflow. Here’s how the platform is making an impact at Firewater:

• 📈 Advanced analytics for modern reporting: Firewater needed more than basic metrics. The team sought detailed insights, especially around paid media performance, to better inform client strategies. Sociality.io’s reporting tools provided the depth and flexibility they were looking for.
• 📨 Streamlined engagement across platforms: Managing multiple social accounts requires precision and speed. The Engage feature has enabled Firewater’s social team to stay on top of conversations efficiently, using real-time updates and streamlined communication flows.
• 🙌 Exceptional support experience: For Mark and his team, responsive and proactive customer support has made all the difference. The collaborative approach of Sociality.io stood out from the start, helping them adapt the platform to their exact needs.
• 🌐 Versatility across industries: With a client roster ranging from e-commerce to industrial sectors, Firewater thrives on agility. Sociality.io’s flexibility allows them to apply learnings across projects while maintaining high standards for every brand.

Big thanks to Mark and everyone at Firewater for their continued trust—we’re proud to be part of their toolkit for success!

👉 Dive into the full story here.

• General: We’ve rolled out several backend and mobile enhancements to ensure a smoother and more reliable experience across the platform.
• Analytics: Fixed an issue affecting LinkedIn 1-day reports where charts were not rendering correctly. Graphs now display data as expected.
• General: Resolved a problem where TikTok tokens were expiring too often due to recent API changes. Token management has been stabilized.
• Engage: Corrected an export issue in bulk actions where CSV and XLS files were missing accurate user and last processed data.
• General: Fixed an edge case where “Forgot password” emails were not delivered due to capitalization mismatches in email addresses.
• General: Addressed a bug in the password reset flow triggered by Security+ enforcement.

As always, we’re just a message away! Say hello anytime at support@sociality.io 👋

👋 Hey everyone, Ebru here… but for the last time 🥲

It’s been such a joy to bring Beyond Betas to life with you all over the past 4 years! Every moment of it has been a fun and learning-filled ride. I've loved connecting with you, creating that bridge between our product and amazing customers. Some of you I've had the chance to meet in person, which made everything even more memorable. I’m going to miss this team and all the great moments we've shared. Big thanks to each of you for making this experience unforgettable! ♥️

Here's our Beyond Beta April 2025 summary for the fast readers. And details are right below as always!

• 🔖 Post Tags now in Analytics — You can now tag your posts with existing Analytics tags and filter them to view detailed performance metrics by tag.
• 📈 Campaign Insights — Easily compare the performance of tagged posts with the new Campaign Insights section in your reports.
• 🤝 Customer Spotlight: Evyap — Discover how Evyap’s social media team boosts workflow efficiency, powers AI-driven campaigns, and refines strategies across markets with Sociality.io.
• ♥️ Welcome: EXE Digital — We are excited to onboard our newest customer and support their social media management journey.

Would you like to have more information? Let’s dig all the features together; 

🔖 Post Tags now in Analytics

You can now tag your posts using the same tags you've created in the Analytics module—making it easier than ever to organize and analyze your content performance.

Here’s what’s new:

🏷️ Tag your posts – Apply your existing Analytics tags directly to your posts for seamless tracking.

🔍 Filter by tags – Use filters to view post-level metrics by tag, so you can compare campaigns, themes, or strategies with precision.

This update bridges the gap between publishing and performance—giving you clearer insights, faster.

📈 Campaign Insights: Compare tagged post performance at a glance

We’ve added a new Campaign Insights section to all platform reports—designed to help you evaluate the performance of your campaigns with ease. By grouping and comparing posts using tags, you can quickly identify what’s working, what’s not, and refine your strategy based on real results.

See total interactions, reach, engagement rates, and more—all organized by the tags you've already applied.

Evyap and their Sociality.io experience 🤝

Hosting Sude Yolcu, Global Online and Offline Media, at Evyap, was truly a pleasure.

She shared valuable insights into how Sociality.io has supported their journey in the FMCG sector:

• Streamlined reporting and analytics 📊 – Managing reports manually across multiple platforms was incredibly time-consuming. Sociality.io's unified platform has made it easier to analyze accounts across different markets and refine content strategies efficiently.
• Enhanced workflow efficiency 🔄 – By integrating Sociality.io, Evyap has minimized manual efforts and improved collaboration, ensuring a more sustainable and agile digital strategy.
• Responsive customer support 💬 – Whenever support was needed, the Sociality.io team was readily available, making the platform more than just a tool—a trusted partner.
• Facilitated AI-driven marketing initiatives 🤖 – Sociality.io played a role in supporting innovative projects like the Blade AI deodorant series, which was entirely developed using artificial intelligence—from fragrance notes to packaging design.

A huge thank you to Sude, and the Evyap team for sharing their journey with us!

👉 You can read the full case study here 🙌

Welcome aboard: EXE Digital ❤️

We’re proud to welcome EXE Digital to the Sociality.io community!

As a dynamic agency shaping the future of digital communication, EXE Digital empowers brands with bold strategies and creative excellence. We're thrilled to support their social media management journey and be part of their mission to elevate their online presence.

Here’s to great partnerships and even greater digital impact 🚀

• General: We’ve implemented several improvements across both the system and mobile platform to enhance overall performance—especially for users in different time zones.
• Engage: Fixed an Instagram Direct Message issue where errors occurred while replying to messages older than 7 days. Users will now be notified in advance if a message is no longer eligible for response due to platform limitations.
• Listen: Mentions can now be moved smoothly between statuses without error.
• Competitors: Fixed an export issue in auto reports where deleting a competitor caused failures. Reports now generate as expected.
• Competitors: Facebook and Instagram competitor reports now correctly display Carousel and Album post types in graphs.

For any questions or feedback, we're here to help! Contact us at 👉 support@sociality.io 💌

👋 Hey everyone, Sercan here!

I’m excited to walk you through what we’ve been cooking up this month at Sociality.io! As part of the frontend team, I get to bring many of these improvements to life on your screens—and this month was all about making things more secure, more intuitive, and way smoother to use.

Here's our Beyond Beta March 2025 summary for the fast readers. And details are right below as always!

• 🔐 Security+ — New screen for enterprise-grade security management with features like strong password enforcement, session expiration, IP restrictions, and a real-time Security Score. Book a 15-min call to learn more about Security+.
• 💬 Engage Improvements — Upgraded conversation processing experience with clearer dropdowns, fewer clicks, and a smoother interface.
• 🤝 Customer Spotlight: Memorial — Discover how Memorial’s social media team drives strategic content and real-time engagement using Sociality.io.
• ♥️ Welcome: Too Good To Go — We are excited to onboard our newest customer and support their social media management journey.

Would you like to have more information? Let’s dig all the features together; 

🔐 Introducing Security+ at Sociality.io

Your team’s security, now more visible and manageable than ever.

We’ve added a brand-new Security+ screen under the Organization settings—designed to help you enforce best practices and ensure enterprise-grade protection for your team.

Here’s what you’ll find:

• 🔒 Enforce strong passwords – Require your team to use secure passwords (12+ characters including uppercase, lowercase, numbers, and special characters) to reduce vulnerabilities.
• ⏳ Expire sessions – Automatically log out users after a set period (e.g., 30 days) to prompt re-authentication and enhance session control.
• 🔁 Expire passwords – Set regular password update intervals for team members to maintain up-to-date access security. (Optional setting)
• ✅ Enforce 2FA – Make Two-Factor Authentication mandatory across your team to add an extra layer of protection.
• 🌐 Allowed IPs – Restrict team member logins to specific IP addresses for added control over account access.

All these features are now trackable through a Security Score, helping you stay on top of your team’s protection level at a glance.

⚠️ Security+ is available exclusively to our Enterprise plan customers.

Want to learn more about Security+?

Book a quick 15-minute call with our team to explore how Security+ can strengthen your organization’s security practices.

Schedule a call

A smoother, smarter way to manage conversations 💬

We’ve revamped the data processing experience in the Engage module in Sociality.io! Navigating dropdowns is now easier, selections are clearer, and unnecessary clicks are gone. Managing conversations and conversation items is now faster, more intuitive, and frustration-free—just the way it should be.

Memorial and their Sociality.io experience 🤝

Hosting Çağla Dinç, Chief of Social Media at Memorial, was truly a pleasure.

She shared valuable insights into how Sociality.io has supported their journey in the healthcare sector:

• Customer support 💬 – One of the most important aspects for Çağla has been the responsive and helpful customer support from the Sociality.io team.
• Real-time customer experience tracking ⏱️ – In healthcare, timing is everything. Sociality.io allows Memorial to monitor their customer experience in real-time across both call center and digital teams—all in one place.
• All-in-one insights 📊 – The platform helps her evaluate performance, take meaningful action, and benchmark against competitors using consistent metrics.
• Strategic content creation 🎯 – With time saved through automation and streamlined workflows, Çağla has been able to focus more on strategic content that directly supports their KPIs—resulting in higher engagement, reach, and view counts.

A huge thank you to Çağla, and the Memorial team for sharing their journey with us!

👉 You can read the full case study here 🙌

Welcome aboard: Too Good To Go 🌍 💚

We’re proud to welcome Too Good To Go to the Sociality.io community!

As a company on a mission to fight food waste and make sustainability easy (and delicious!), they inspire millions across the globe. We are excited to onboard our newest customer and support their social media management journey.

Let’s reduce food waste and build a better world, together. 🙌

👉 Learn more about their mission

• General: Updates have been implemented across system and mobile platforms to enhance your overall experience.
• Analytics: The LinkedIn user activities table issue has been resolved. Previously missing conversation data has now been properly included in reports.
• Engage: Fixed a TikTok-specific issue where deleting a comment caused previously sent comments to appear as hidden.
• Listen: Exported mentions from the Listen module now correctly include both sentiment and tag fields in CSV and XLS formats.
• Engage: Resolved conversation item processing errors that were preventing users from selecting certain tags and sentiment values.

For any questions or feedback, we're here to help! Contact us at 👉 support@sociality.io 💌

Hey, it’s Ebru from the Sociality.io team!

This month, we’ve been working hard to enhance our platform with AI-powered features to deliver the best experience possible. With so many exciting updates, we decided to host a webinar to walk you through them all!

Here's our Beyond Beta February 2025 summary for the fast readers. And details are right below as always!

Listen – AI and Feature Enhancements

• 🤖 We now have both AI-Powered Tagging and Manual Tagging options for the collected data.
• 🔍 AI can also review mentions and suggest tags, keeping you in control.
• 📊 Track the status of mentions from 'Waiting for Review' to 'Completed,' with up to three custom statuses

Engage – Feature Enhancements

• 🔖 Multiple Tags: Add multiple tags to conversations for better categorization.
• 🔄 Status Integration: Keep conversations organized and track progress seamlessly.
• 📋 User Detail Expansion: Add key user info for deeper insights and personalized responses

TikTok Analytics

• 📈 View ages & gender of your TikTok audience

Would you like to have more information? Let’s dig all the features together;

Listen – AI and Feature Enhancements

🤖 AI-Powered Tagging

Say goodbye to manual tagging! Our AI now automatically analyzes sentiment and assigns the most relevant tags from your custom tag pool as soon as new data enters the system. Plus, you’ll see a quick AI-generated summary at the top of your lists, making it easier than ever to track conversations at a glance.

🏷️ Manual Tagging

Beyond AI-powered tagging, you can manually assign or modify sentiment tags to ensure accuracy and alignment with your analysis. Whether you prefer AI suggestions or want to customize tags based on your expertise, you have the flexibility to make data categorization truly your own. ✍️

🔍 AI Review

When new mentions enter the system, our AI works behind the scenes to automatically analyze and tag them. Initially, these mentions are assigned the 'Waiting for Review' status, giving you the flexibility to review and verify the AI-generated tags before any action is taken. This ensures that you’re in control of the process from the very beginning.

📊 Status Tracking

To further customize your experience, you have the ability to add up to three custom statuses between 'Waiting for Review' and 'Completed.' This allows you to create a personalized workflow that perfectly suits your team's needs and ensures a more efficient, streamlined process for handling mentions.

Engage – Feature Enhancements

🔖 Multiple Tags

Take your engagement to the next level by using multiple tags within conversations. This feature enhances the depth of your data categorization, making it easier to track various themes and sentiments within a single conversation. With up to 5 tags available, you can capture all the key elements of the interaction without overwhelming your workflow.

🔄 Status Integration

By incorporating a Status field into Engage, you can ensure smoother data flow across your platform. This addition keeps your workflow organized and provides a quick snapshot of where each conversation stands, improving collaboration between teams and ensuring no mention gets lost in the process.

📋 User Detail Expansion

We’ve made it easier to capture key user information directly in Engage. This feature enables you to add relevant details about the user in each conversation, offering deeper insights into your audience and allowing for more personalized responses and strategies tailored to individual preferences.

📈 TikTok Age Demographics Graph

We’ve added a brand-new Age Demographics Graph that displays the age distribution of your TikTok audience. This feature allows you to better understand your audience and tailor your content strategy based on demographic insights.

Proud to share our latest badge achievements 🥳

It’s a pleasure to announce that we’ve received new badges from G2, recognizing our performance and user satisfaction.

🏆 High Performer: Recognizing our strong market presence and customer satisfaction.

👌 Easiest to Use: A testament to our intuitive and accessible platform.

🤝 Best Support: Ensuring our users always get the help they need.

💙 Users Most Likely to Recommend: Trusted and loved by our community.

🛠️ Easiest Admin: Simplifying management for seamless workflows.

⚙️ Easiest Setup: Highlighting our user-friendly onboarding process.

✅ Best Meets Requirements: Designed to perfectly fit your needs.

Thank you for being part of our journey and helping us achieve these milestones! 🤗

• General: Updates have been implemented across system and mobile platforms to enhance your overall experience.
• Analytics: Updates on the TikTok without notice, causing missing or miscalculated values. The full report has now been reviewed and updated.
• Engage: Corrected the closed conversation count in team performance reports.
• Analytics: Missing sorting options for Instagram Stories (e.g., Tap Exit, Swipe Forward) have been added.
• Engage: Optimized export functionality to prevent errors caused by large file sizes.

For any questions or feedback, we're here to help! Contact us at 👉 support@sociality.io 💌

Hey, it’s Eyüp from the Sociality.io team! I’m here to bring you this month’s updates on what’s new and improved at Sociality.io.

But before we dive in, here’s a fun fact: Did you know the first-ever website is still live today? Tim Berners-Lee launched it in 1991, and you can still visit it at info.cern.ch! Technology has come a long way since then, and so has Sociality.io. Let’s check out what’s new.

Here's our Beyond Beta January 2025 summary!

New IG Metrics - Expanded Views Breakdown

We didn’t just introduce the Views metric—we also added more detailed insights. You’ll now have two separate graphs: one displaying views by content type (such as ads or different formats) and another breaking them down by the viewer’s follow status. This makes it easier to see where your views come from and who’s watching.

Schedule 10-minute TikTok videos with Sociality.io

TikTok has extended its video limit to 10 minutes (600 seconds), giving creators more flexibility for storytelling, tutorials, and in-depth content. And the best part? With Sociality.io, you can now publish and schedule your long-form TikTok videos effortlessly—keeping your content strategy smooth and consistent!

Now available in IG DMs: Stickers, GIFs, and Voice Messages

Previously, some message types—like stickers, GIFs, and voice messages—were not visible in Instagram DMs on Sociality.io. But now, we’ve added support for them! 🎊 This means you can now view and manage all message types seamlessly in your inbox, ensuring a smoother and more complete communication experience. Stay on top of every interaction without missing a thing!

Alaaddin and their Sociality.io experience 🤝

It was a pleasure to host Uğur Deral, Social Media Director, and Ozan Demirci, Data Analytics and Insights Director at Alaaddin!

They shared valuable insights into how Sociality.io supports their journey:

• Intuitive & Transparent Interface – Simplifies social media management for their team.
• Seamless Onboarding – An incredibly easy-to-use UX design helps new teammates get up to speed quickly.
• Comprehensive Analytics – Detailed reporting empowers them to provide deeper, more valuable insights to their clients.
• Fast & Effective Communication – A crucial factor for their operations, made smoother with Sociality.io.

A huge thank you to Uğur, Ozan, and the Alaaddin team for sharing their experiences!

You can read the full case study here 🙌

Newsletter #400 is here! 🎉

Our social media newsletter has officially reached its 400th edition! For years, we've been keeping you updated with the latest trends, platform changes, and industry insights. Here's to 400 more editions of staying ahead in the ever-evolving world of social media! 🚀

Stay ahead—subscribe now!

• General: Updates have been implemented across system and mobile platforms to enhance your overall experience.
• General: The YouTube channel connection bug has been fixed.
• Engage: The conversation messages order bug has been fixed, ensuring that older messages no longer appear as new.
• Engage: The issue with closing conversations has been resolved. Clicking the close button multiple times will no longer generate duplicate “closed” logs, preventing inconsistency in Team Performance reports.
• Analytics: The issue of Instagram daily metrics being saved to the wrong date due to timezone confusion has been fixed. All data is now accurately recorded on the correct day.
• Analytics: The TikTok completion rate error has been resolved. The metric now reflects accurate data as provided by the platform.

For any questions or feedback, we're here to help! Contact us at 👉 support@sociality.io 💌

2024 Wrapped is here for Sociality.io! ♥️

In this yearly wrap-up, I’m excited to share the highlights of our 2024 journey at Sociality.io. From launching innovative AI-powered features to streamlining workflows, every step we took was designed to enhance your social media management experience.

Thank you for being an essential part of our story. Here’s to an even brighter future ahead! Cheers! 🥂

Let’s look back at an incredible 2024 together! 🌟

AI Sentiment Analysis for the Engage and Listen modules

AI integration for the Categories on Listen module

LinkedIn ‘Document’ posts direct publishing

Facebook Story scheduling

A refreshed navigation interface for the platform

We’ve redesigned and refined the navigation bar to enhance your journey through the platform. Seamlessly crafted, this update brings unparalleled ease and efficiency to your workflow. 

Updated Help Center page and experience

At Sociality.io, we’re dedicated to ensuring your problem-solving experience is effortless. That’s why we consistently enhance our Help Center. In 2024, we didn’t just update articles; we completely reorganized the structure for seamless navigation. Finding answers to your questions is a breeze. 

Enhanced Notifications, and Security pages

We’ve redesigned our Notifications and Security pages across the platform, ensuring a seamless experience. This update streamlines your workflow, freeing you from unnecessary details so you can focus on maximizing your social media management efforts with ease and efficiency. 

Uplifted Users' page design and experience

This update was designed to empower you to effortlessly add new teammates, manage permissions, update roles, and more, all within a newly designed, intuitive interface. Our goal was to make team collaboration as smooth and efficient as possible, enabling you to focus on what matters most: growing your brand and engaging your audience.

Redesigned the Listen module

Long story short: We revamped the design of the Listen module to enhance your listening experience! We hope you’re enjoying the improved social and web monitoring features and finding it even more intuitive!

Improved the Billing page interface

During 2024, we made subtle yet impactful design updates to our Billing page. With these modern enhancements, navigating your billing information became more easy and visually appealing, offering a clearer, more user-friendly interface.

Reflecting on our journey has been truly rewarding. 🥺 We’re deeply grateful for your continued support as we work towards our goals. Looking forward, we’re excited about the endless opportunities and milestones yet to come. Here’s to many more years of growth, success, and making a meaningful impact together! 💖

Strong like Turkish coffee, smooth like lokum, and brewed with care in a cezve! ☕

I’m Micaela, the UX/UI and Graphic Designer here at Sociality.io, and I’ve got the latest updates and improvements to share with you this month. Let’s raise a cup this World Turkish Coffee Day to celebrate the rich traditions we love — while brewing updates just as satisfying!

Here is the Beyond Beta November at Sociality.io!

AI-powered description generator for Categories

We’ve enhanced the Listen module with AI technology, making it easier than ever to generate accurate and detailed category descriptions. Simply provide a keyword, and Sociality.io's AI will take care of the rest. 

👌 How to benefit from this improvement?

• ✨ Generate category descriptions with just a keyword.
• ⚡ Streamline your workflow effortlessly.
• 📈 Free up your team to focus on delivering valuable insights.

Enhanced capabilities for publishing collaborators

Collaborators now have the ability to add notes to posts, making communication smoother. They can also update posts, as long as they haven't been approved yet, allowing for more flexibility in content management.

👌 How to benefit from this improvement?

• 📝 Add helpful notes to posts for better collaboration.
• ✏️ Update posts before approval to improve content accuracy.
• 🔄 Streamline the content review process with more flexible editing options.

Revamped ‘Sentiment preferences’ screen

The ‘Sentiment preferences’ section has a fresh new look, designed to improve user experience and make it easier to navigate. With a more intuitive interface, you can now adjust sentiment settings with greater ease and efficiency.

👀 What’s new?

• 🧭 Easier navigation with a more intuitive layout.
• 👁️ Description preview for a better understanding.
• 🔍 Sort and search options for faster access to settings.

Gricreative and their Sociality.io experience 🤝

We had the pleasure of conducting an insightful interview with Zeynep Keleş, Social Media Team Lead of Gricreative, an agency that is elevating client strategies with 360-degree solutions

Here are some specific highlights Zeynep shares about their Sociality.io experience:

• 🌐 Holistic view with multiple social media platforms displayed in one place.
• 🖥️ Unified interface for competitor lists, positive and negative comments, and analytical data.
• 📊 Better market understanding to shape strategies and stay ahead.
• 💬 Efficient comment management in moderation processes from a single platform for added convenience.

We sincerely thank Zeynep and the Gricreative team for sharing their experiences and insights using Sociality.io.

You can read the full case study here 🙌

• General: Updates have been implemented across system and mobile platforms to enhance your overall experience.
• Engage: The ‘Undefined user’ error has been fixed, improving overall system stability and user experience.
• Engage: The ‘Close all’ function is now working properly, allowing you to close all conversations that have been answered perfectly.
• Listen: A bug that caused errors when users tried to update category or attribution names has been fixed. You can now update their names without any issues.
• Analytics: The missing video views metric for some Instagram posts has been resolved. You can now measure and view all metrics, including video views, without any issues.
• Engage: The issue of missing DMs for some Instagram accounts has been resolved. Easily access all direct messages with just your fingerprint now.

Got questions or feedback? Feel free to reach out! We’re here to help at 👉 support@sociality.io 💌 Your input is valuable to us!